Just over a year ago, hundreds of farmworkers and consumers of conscience boldly launched the second-ever boycott in the 16-year history of the Campaign for Fair Food. Necessitated by the company's 4-year refusal to join the award-winning Fair Food Program — and Wendy's horrific shift of tomato purchases away from farms in Florida to Mexico, where workers face systemic wage theft, sexual violence and modern slavery — the CIW's declaration of the Wendy's Boycott marked the beginning of a new phase in the unflagging struggle for farmworker justice.
Since the historic announcement, the Wendy's Boycott has swept the country, making its way into hundreds of congregations, campuses and communities and gaining institutional support from major faith denominations and bodies, including the National Council of Churches. With six back-to-back national tours in the fall; an unforgettable 14-day, 12-city Return to Human Rights Tour in March; a month-long national rolling student fast across a dozen college campuses in April; and plans underway for a larger-than-ever presence at next week's Wendy's shareholder meeting, the boycott has grown exponentially.
But we urgently need your help to keep up the pressure! Make a contribution today to the Wendy's Boycott Fund.
And if you donate by tomorrow, every dollar you give will be matched up to $1,000 thanks to the generous commitment of Rob McGoey, longtime stalwart of the Campaign for Fair Food in Denver!
We're raising $25,000 to sustain and grow this momentum, and build towards Wendy's inevitable agreement to join the Fair Food Program. In the words of CIW's Gerardo Reyes Chavez:
“If we could win when we were practically alone, when few people knew of the dream of the Immokalee workers, it's impossible to imagine that we won't win when we have so many people standing with us in this struggle.”
Help us bring Wendy’s to the table of justice — donate today!